Contractor Websites and Digital Marketing Strategies
Contractor websites are either fresh, new, and attract potential customers or they're old, outdated, and haven't been touched in a long time. Your website and digital marketing strategy for your Wisconsin based contractor business should have a fresh and new design which attracts your customers.
Digital Marketing, SEO and Websites Are Important for Contractor Marketing
Your contractor marketing plan should include a well-designed website aimed at reaching your Wisconsin customers online. While digital marketing and your website may not be your primary lead generation source, most of the leads you get will check your website to learn more about you.
Websites for Contractors Don't Have to Be Stale and Boring
Be unique - make sure your website doesn't look like every other contractor out there. Show off your company's brand and individual style
Make it short and to the point - it's important to have enough text for a good SEO strategy, but you need to appeal to your website visitors as well. Make your website text clear and concise so it conveys the information your website visitors need.
I knew my company needed better exposure on the internet as well as a website that represented both of my brands. After working with Nerd Free Marketing I have a great web presence. My customers have a place to find me, research me, and contact me, all in one place. Rose is professional in her approach and well versed in her business.
Must-Have's for Your Contractor Digital Marketing Strategy and Website
Project examples - use high-quality images of work you've completed. This will help your customers envision ideas for their own projects
Get a quote - place buttons for estimates or quotes prominently on your website to guide your website visitor to take action
Pictures of real people - show off your employees, let your customers see who'll be working with them when they hire you.